‍About the Brand
DoCanapés delivers luxury canapé boxes across Ireland for high-end gatherings — weddings, private parties, and corporate events. With a strong brand identity and menu in place, they needed a digital platform to bring it all together.

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The Challenge

• No existing website or online ordering process
• Needed a system that clearly communicated menus, allergens, and delivery details
• Required a location-based delivery solution for orders
• Site needed to feel premium and perform well for future ad campaigns

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Our Approach

• Competitor research, moodboards, and full wireframing
• Adapted brand identity into a digital-first design
• Shopify build with postcode-based delivery system
• Integrated Klaviyo for automated email flows
• Product styling brief to create a dynamic, moving site experience
• CRO-driven UX with clear CTAs and simple ordering flow

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The Result

• Launched a premium Shopify site that reflects the luxury positioning
• Seamless ordering system with delivery area restrictions
• Clear menu layouts with allergens and ingredients highlighted
• Initial orders successfully processed, setting the brand up for growth
• A digital foundation built to scale with ads and long-term consumer demand

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